Archive for November, 2008

Casino Affiliate Programs to Launch CAP TV Video Feed

The popular online resource for gaming webmasters and online casino marketing, Casino Affiliate Programs (CAP), has announced the addition of a new video feed to their website called CAP TV.

Not to be confused with the video’s currently displayed on the CAP homepage (some of which are hosted by CAP and gaming news portal, Online Casino Reports), CAP TV will be a more in-depth regular program focusing on affiliate marketing and gaming news.

Besides weekly news updates, CAP TV episodes will take a close look at special industry promotions, provide advance notices of industry events and interview the movers and the shakers of the online gambling industry - most notably in the casino sector. Affiliates can certainly count on special previews of CAP conferences taking place each year in select locations like The Bahamas, Amsterdam, Australia, Barcelona and London.

President and founder of Casino Affiliate Programs, Lou Fabiano, said the decision to develop a new media outlet for CAP has simply come due to growing demands within the gaming sector for more marketing content and information. Being the leader in online casino affiliate marketing, it is CAP’s responsibility to ensure that its members and site visitors are continuously stimulated with unique content, says Fabiano.

The first episode of CAP TV is set to air on December 3, offering a close look at the first ever CAP Down Under Australian conference. Thereafter, weekly episodes are set to air every Wednesday, and will be accessible via archives on the Casino Affiliate Program website.

Cryptologic and NextGen to Brand More Online Slots

The newest partnership between a brick ‘n mortar gaming developer and online developer has been made. This time around, it’s none other than Ireland-based European online casino and gaming software developer, Cryptologic, and the Australian-based slot machine manufacturer, NextGen Gaming. The two companies recently announced they will be working together according to an exclusive multi-year agreement.

The terms of the partnership will give the two companies free range in collaborating to develop and brand new slot games at the hands of NextGen, who in turn, will give Cryptologic exclusive rights to offer in the online casino gambling sector. Furthermore, both companies have agreed to combine their sales and distribution networks, which in effect, will give Cryptologic the exclusive right to license the games to both online and land-based casino operators.

The idea behind the partnership is that gaming operators need not look anywhere else other than Cryptologic for the best in branded gaming content. And Cryptologic - not to mention NextGen - have already come a long way in this regard. The fact of the matter is that the two companies know each other quite well, and have successfully worked together in the past. You may recall the wildly successful Marvel Comics Superhero Slots? Well, that was a joint collaboration between Cryptologic and NextGen. So was the recent unveiling of the Street Fighter II online video slot.

CEO’s of both companies are excited about signing a longer commitment to one another. For Cryptologic, this is a unique agreement that will give them a broadened reach across the entire gambling industry. For NextGen, they will stand to broaden their own portfolio of casino slot games with some of the most unique and innovative titles in the industry.

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